Hollywood’s New War on Technology.. Generative AI Enters the Creative Battlefield

Hollywood’s New War on Technology.. Generative AI Enters the Creative Battlefield

The entertainment industry, and Hollywood in particular, is waging a new battle against technology, following its previous battles against television, video, and home video. This time, the enemy is generative artificial intelligence, whose threat extends beyond mere changes in distribution methods to the very core of the creative process itself.  Sora and the Existential Threat to Human Creativity in Film Production With OpenAI's announcement of its "Sora" model, capable of creating realistic video from simple text, creators at the heart of the industry felt an unprecedented existential threat. The machine, once limited to writing scripts or generating still images, is now capable of producing complete cinematic scenes with lighting, movement, and depth of field virtually indistinguishable from real footage. This shift not only worries industry workers but also raises a profound philosophical question: What does "human creativity" mean when a machine can replica…